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Hundreds of replies a day. You read maybe a fifth of them.
Repli triages every cold-email reply the moment it arrives — interested, not now, wrong person, out of office, objection, question, scheduling, unsubscribe — drafts the response in your voice, and hands it back ready to send.
Dana — VP Sales, Northwind
This is interesting. Can you send times next week?
Marcus — Founder, Brightloop
We're happy with our current setup, but…
Priya — Head of Ops, Cedar
Yes — let's talk. What does pricing look like?
auto-reply@meridian.io
I'm out of office until Monday the 9th.
Theo — RevOps, Halcyon
Wrong contact — try our procurement team.
Drafted in your voice
Hi Priya — glad it landed. Here’s a 15-min link for next week, and I’ll send pricing ahead of the call so it’s not a surprise…
What it is
Repli is the AI reply-triage layer for teams running cold email on Smartlead, Instantly, or Lemlist. It reads every reply as it lands, sorts it into clear categories, drafts a response in your own voice, and queues it for one-click send — without changing the stack you already use.
The problem
A serious outbound operation sends tens of thousands of emails a month and gets back hundreds of replies a day. Smartlead and Instantly show you those replies — they don't sort them, don't draft answers, don't pull out scheduling intent, and don't resurface a 'ping me in Q3.' So interested leads sit unread for one to three days, follow-ups slip, and a large share of hard-won pipeline leaks out before it ever reaches a CRM. The tools built to fix this are priced for the enterprise and over-built for the 1–20-person teams doing most of the sending.
Link Smartlead, Instantly, or Lemlist with a webhook. Replies start flowing into Repli within seconds of arrival — no migration, no new sending tool.
An eight-category classifier reads each reply with a confidence score, separates real humans from bounces and auto-responders, and surfaces the hot ones first.
Repli learns your style from your sent mail and writes a contextual reply for each message — grounded, on-brand, and ready for a human to glance at.
Approve with one click, edit inline, or let safe categories auto-send behind a confidence threshold you control. Scheduling intent gets a calendar link automatically.
Capabilities
Every incoming reply is read and sorted the moment it lands, so the inbox is already organised before you open it.
Replies that sound like you wrote them, because the model learned how you actually write.
Hands-off where it's safe, human-in-the-loop where it matters — you set the line.
Every reply, every inbox, one fast view built for operators who live in their keyboard.
The multi-client layer the sending platforms won't ship — because they sell to the operator, not the agency.
Repli sits on top of the tools you already run and pushes outcomes where your team works.
Early-access pricing. Founding members lock these rates; final public tiers may change at launch.
One inbox, one operator.
Voice cloning and hands-off send.
Run every client from one dashboard.
White-label and API access.
Repli is built first for the teams sending the most cold email and drowning in the replies — agencies and lean outbound teams — then for the in-house functions that hit the same wall.
Repli is in active development. Join the early-access list and we'll reach out before launch with founding-member pricing.